Many companies measure and track customer satisfaction (CSAT) as part of their customer feedback process. But few go deeper to quantitatively understand what drives satisfaction. What dimensions of service or product do your customers value the most? At C Wenger Group, we focus on helping clients move beyond Overall Satisfaction and similar metrics and develop practical insights behind your customer opinions—in short, we help you understand why customers feel the way they do and what you can do to improve their perception and drive repeat business.
We work with you to design and implement effective methods to measure how your customers define satisfaction at each touch-point of interaction– and how your business is performing against their expectations. Using proven research techniques, we generate actionable insights from customers. Depending on your needs, CSAT surveys can range from comprehensive, broad satisfaction studies to narrowly-focused assessments of specific processes and touch-points. No matter the scope, our goal is to provide you cost-effective, trustworthy data. Data that leads you to good business decisions.
We work with companies and non-profit organizations of all sizes in a wide variety of industries. No matter your need, the process begins with you. Our clients tell us that one of our strengths is making research approachable, understandable, and above all, practical. We invite you to contact us with your questions.
How can we help you and your business or team? We’d love to talk to you about your research, QA, or training needs. If you fill out the information below, one of our team members will contact you within 48 hours.
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